Bochun Cheng is a New York–based fashion photographer and art director, holding a Master of Fine Arts degree from Pratt Institute. Known for his refined cinematic aesthetic, he excels at seamlessly blending fashion elements with contemporary cultural narratives. Bochun’s visual work has received international recognition, including the Gold Award in the Professional Category at the 2025 Tokyo International Photography Awards (TIFA), the PX3 Professional Gold Award in France, and an Honorable Mention from the International Photography Awards (IPA).
His exceptional visual quality has garnered widespread attention from leading media outlets, with his work frequently featured in Elle China, Harper’s Bazaar, Marie Claire, and Vogue Italia. In the realm of commercial collaborations, he has planned and executed North American lookbook shoots for SHEIN, and has worked with brands such as Ralph Lauren, New Balance, and MSI, delivering comprehensive visual solutions ranging from early-stage creative development to advanced AI-driven post-production support.
With a keen instinct for fashion and masterful technical expertise, Bochun is dedicated to crafting visual identities for brands that embody both elegant aesthetics and genuine emotional resonance.
Email: studio@bochuncheng.com